Enquiry-to-retained conversion rates.
The honest answer to 'what should our conversion rate be?' starts with 'what counts as an enquiry?' Once that's defined, the realistic ranges look like this — by practice area and by source.
The full piece is for Member.
Each operating area has one free-to-read piece. The rest sit behind a free Member account so we know who’s reading and can send you the things we ship next. Takes ten seconds.
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How to fix client intake in 10 days→
Ten-day rollout from missed enquiries to a reliable intake pipeline, using tools you already own.
Building a single inbox for every new enquirySign up to read →
Phone, email, website, referrals — one place, one tracker, one owner.
Qualifying enquiries without wasting partner timeSign up to read →
A 4-question qualification script your reception or paralegal can run in 90 seconds.
Who should own client intake?Sign up to read →
Reception, paralegal, lawyer, or practice manager — the right answer at different firm sizes.
We also run Techsperience (legal-tech support) and Clearmatter (matter management). Mostly we write. Learn more →